For this project I had to create a brand for a fictional company named Cultivate that had a line of products related to gardening. Taking inspiration from plant in a garden, the leaves of my logo sprout out of the letter V in the word Cultivate. I also designed an array of different products for the company like seed packets, soil, and some plant care instructions. Along with that, I designed a branding styles and guidelines packet for my logo explaining how to use it properly with my brand colors and typography.